Linda Stotsky points out specific ways the health care system can stand up for patient advocacy. Linda addresses questions such as how to overcome resistance in the system and what marketers can do about it by including the patient voice in their storytelling. You will find her personal perspective refreshing and insightful. See full show notes and Linda's bio at http://ulteradigital.com/wp/remember-the-patient-voice/.
October 28, 2015